Plunger fridge magnets
We recently developed fridge magnets that look like toilet plungers. We thought this would make the most wonderful marketing tool for plumbers. Each time they visit a client they can leave their business card attached the the clients fridge for future reference.
Relevant promotional items
When you choose a promotional item it should be relevant to your industry in creative or unique ways. This way the recipient will pay more attention to the item. The recipient would even feel inclined to show friends or mention it in conversation.
Giving away a gift must make an impact and in turn result in a good impression plus top of mind awareness. A well thought out promotional item will result in superior brand awareness and recognition.